Balanced Scorecard Essay Example for Free

Balanced Scorecard Essay The balance scorecard is used as a strategic planning and a management technique. It is widely used in many organizations, regardless of their scale, to align the organizations performance to its vision and objectives. The scorecard is also used as a tool which improves the communication and feedback process between the employees and management, and to monitor performance of the organizational objectives. There are four different perspectives of balance scorecard which are financial performance, customer knowledge, internal business processes, and learning and growth. Each perspective represents a different aspect of the business organization in order to operate at optimal capacity. Financial perspective is about how does the firm look to shareholders. This is concerned with the shareholders view of performance. Shareholders are concerned with many aspects of financial performance. Amongst the measures of success are market share, revenue growth, profit ratio, return on investment, economic value added, return on capital employed and profitability. Customer perspective is about how do customers see the firm. This perspective focuses on the analysis of different types of customers, their degree of satisfaction and the processes used to deliver products and services to customers. Particular areas of focus would include customer service, customer retention and customer satisfaction. Internal perspective is about how well it manages its operational processes. This seeks to identify how well the business is performing, whether the products and services offered meet customer expectations, and the critical processes for satisfying both customers and shareholders. Learning and growth perspective is about can the firm continue to improve and create value? This perspective also examines how an organisation learns and grows. This perspective is concerned with issues such as can we continue to improve and create value? In which areas must the organisation improve? How can the company continue to improve and create value in the future? What should it be doing to make this happen? The concerns of balanced scorecard are long term with short term concerns, financial with non-financial concerns, and internal with external concerns.

Jane Eyre Essay Example for Free

Jane Eyre Essay The novel Jane Eyre was originally published in London, England in 1847 by Smith, Elder Co. The early editions of the novel were given the subtitle An Autobiography and named Currer Bell as the editor, not the author. The subtitle was dropped in subsequent editions of the novel. During the days when the novel was published, it was popularly believed that men and women had different duties and responsibilities. Women were encouraged to be devoted and submissive to their husbands. The ideal woman was passive, charming, self-sacrificing and pure. Jane Eyre and other works of the Charlotte and her sisters were centred around the lives of protagonists who did not conform to these societal ideals. Thus, in order to hide their true identities and genders, the three Bronte sisters published their works under pseudonyms. These were Acton Bell (Anne Bronte), Ellis Bell (Emily Bronte) and Currer Bell (Charlotte Bronte). Despite its immediate popularity, Jane Eyre was condemned by its earliest critics as anti-Christian. These negative reviews can be attributed to the generally rebellious tone of the novel. Through the description of the protagonist’s life, including those related to her social status and matters of the heart, the reader is presented with several social and political issues. The novel questions society’s view of women, the importance of the arts and the basis of a solid marriage. Based on the standards of the society in the days when the novel was first published, Jane Eyre as a character lead an immoral life. Jane fell in love and lusted after a married man, was proposed to by her cousin, and describes a clergymen as hypocritical and greedy. The novel is written in such a manner that the reader empathizes with Jane, and in doing so, leads the reader to question his or her beliefs. The novel is also explicitly anti-Christian in that Jane questions the existence and importance of God. During her days at Lowood, Jane’s close friend, Helen Burns contracts tuberculosis. On her deathbed, Helen calmly reassures Jane that by dying young, she is escaping great sufferings, and will go to God. Jane remains sceptical, and asks, â€Å"Where is God? What is God? † In the same conversation, Jane questions the existence of heaven and the ability of people to enter it. Using contemporary standards, these questions might be considered by some to be normal and even healthy. However, in the context of the society during the time when the novel was first published, such comments would have been considered as blasphemous and grossly immoral. Critics who believed that the novel was in fact an autobiography were correct. Although the life of the character Jane Eyre is not identical to that of the author Charlotte Bronte, there are obvious parallels. For example, while attending Lowood School, one of Jane’s closest friends dies of consumption. Similarly, while attending school at Cowan Bridge, Jane’s sisters died of the same illness. This coincidence drew comparisons between the fictional headmaster of Lowood whom Jane denounces as insincere and deceitful, and Charlotte’s own former headmaster who ran Cowan Bridge. Another parallel can be drawn between the character of John Reed and Charlotte’s brother Branwell, because both men suffered from alcoholism. Perhaps the most obvious similarity between the novel and the author’s life is the fact that both Jane and Charlotte were governesses. In accepting Jane Eyre as the true adventures of its heroine and by branding the novel as anti-Christian, early critics were correct. Due to similarities in the personal life of Charlotte Bronte and the experiences of Jane Eyre, it can be inferred that the novel is an autobiography. Based on the standards of society during the time it was first published, the rebellious tone and the manner in which the novel questioned respected social institutions, the novel can be considered as anti-Christian.

Inequality In Education Major Problems In The Society Education Essay

Inequality In Education Major Problems In The Society Education Essay Inequality in education is linked to the major problems in the society. The need for studies to be done to find ways of overcoming these inequalities is very inevitable. The means of mitigating these inequalities are important for the entire world. This is something of great interest due to the fact that children need quality education which is a pillar for a guaranteed future. Equality in education will to a large extent, guarantee every human being a better position in the society (Pardeck, 2008). Causes of inequality in education range from poor government policies, capitalistic nature of society to poor management of education systems. This paper is very important as it brings out major causes of inequality and how they can be addressed. (In the introduction you could have defined what inequality in education is all about.) Discussions on Inequality in Education The past studies show that inequality in education is something which is virtually everywhere around the world. Inequality in education can be linked to the low rate of development in the society. Social problems faced in different parts of the world also point to a certain degree, the inequality in education. Education inequality brings with it problems which governments and nations have tried to solve but in vain. (Dewey, 2009). Solutions have been put forth to address the inequality in education. There are a number of issues which play a major role towards the promotion of inequality in education. For instance, tribal and racial lines used in the provision of education have been a major cause of inequality. This has brought about disparity between individuals who get quality education and those are sidelined in the process. In some countries with different races, education is provided in a manner which is unequal. This is manifested when one gender is favored in terms of the education at the expense of the other (Pardeck, 2008). When education is provided along sex lines, some groups will receive better education than others causing inequality in society in terms of economy. Another important thing is with the provision of education to the disabled children and individuals the less fortunate within in the society. In the provision of such education, individuals with disabilities are often sidelined. This has become one of the outstanding causes of inequality with the kind of in education that is being provided. When the disabled are not given the education they do require, it becomes very hard for them to have equality in education compete on equal basis with the normal people. Inequality in education has been noted in very many parts of the world and hence it is necessary to come up with appropriate solutions (this sentence is just a repetition) It is only when education has been is provided equally on equal basis to all when, can societal goals and other developments tends get to be easily realized (Joseph Russo, 2009). A number of issues have been cited which appear to escalate this kind of inequality in education patterns within the society. To begin with. One of the issues is prejudice becomes one of the which is a major tools which promote inequality within a society, and more so when it has been is bred within the society itself. This is something which breeds hatred, and so soon most often all top management shall be have engaged in procedures and mechanisms which have been aimed at compromising the achievements of others (Dewey, 2009). This means that the kind of education being passed taught into to different groups shall will definitely be unequal. and some Some racial groups and families shall be are favored by the system more than others. Another thing is that the materials for educational purpose shall be are passed across in a manner which is misguided and which favors one group of individuals than at the expense the other. The current statistics (which statistics? Show them?) show that there is a lot of inequality in education within the country (which country is this?), and such has remains something which is highly irrefutable. Over the years, some indexes (what are these indexes, you are talking about? You will be better understood if you write as over the years, inequality in education in society is best shown by the living index of the people. The higher the living index, the better their education was. Try to link sentences,) had been founded found which would effectively determine the kind of inequality within the education. To begin with, the first approach had been through the observation of living standards within the society (Banks, 2009). Mark you, the people who had been receiving the best of education over the past years have been able to have better living conditions. For instance, eighty six percent of the individuals who received quality education have prestigious lifestyles and the re maining having better living standards and lifestyles (This is a statistic, where did you get the percentages from? You need to cite this sentence). Women who had not been given appropriate education due to the existing inequality leave in sheer poverty. This has been the case with the majority of the minority racial groups. Inequality in education is something which has continued manifest even in the present days. More and more women continue to face such hardships especially when trying to give their children better education which does them right (Joseph Russo, 2009). The fact that remains is that very many people have been greatly impacted by the inequality in education. It becomes a very significant and important issue of discussion in trying to come up with basic foundations and engagements through which equality can be achieved. This will ensure that all women get the right education which in the long run improves their living conditions. Impacts of the Inequality In real sense, there has been the presentation of journal materials which have been able to provide a lot of data describing the inequality in education. There are many journals that provide far enough data that talks about inequality in education. Such materials have shown how the education system in this country (which country? Dont show you are cooking, talk about the world if you are not sure) has been very unfair and how it has been torn apart through racial lines and thus leading to failed status with the education delivery (Just write about the journals citing them. Just write Author so and so says blab bla blaà ¢Ã¢â€š ¬Ã‚ ¦). Because of this kind of inequality in education delivery, and which has been in place for quite a long time, majority of the unfortunate members of the society have been greatly impacted. This has led to failed living conditions in different parts of the world You are just repeating this point.(Banks, 2009). As well, it has become very hard to have some issues addressed such as with provision of medical services and care due to the fact that the providers of such services have been on the decline (How is this sentence related to inequality in education?). One outstanding fact is that the failed provision of education and accompanying inequality had been a major contributor to the problems in the country such as lack of medical personnel, nurses and other professionals (how). In that case, there have also been increased cases of insecurity due to increased poverty, and this has led to the proliferation of the number of criminals and robberies as well (always relate your sentences to inequality in education, like this one). Another thing is that there has been the increase if drug cartels in trying to search for ways and tactics of survival (sentence has poor grammer)(David, 2002). Basically, when there has been inequality oin education, chances are very high negative societal impacts will develop. It therefore becomes very hard to reverse such developments and as well making life very hard. This is something worth studying and coming up with solutions of addressing the inequality in education. When we talk of inequality of education, we shall see that the minority groups and wrong racial groups had always fell victims, and also the disabled had suffered in this mix of inequality (David, 2002). Basically, very many historical developments in the country (which country) have been able to define the groups and individuals who have become victims of inequality in education. It is the high time when we should change everything and come up with new foundations towards a long lasting equality in education. This will make sure that the best of living conditions have been realized for all members of the society. Basically, this issue of inequality is very important within the society as it defines the economic developments which shall be realized in the society. In that case, there should be measures and adoptions which make it possible to realize equality in the societys education system (Scovronick Hochschild, 2006). When this issue has been studied, the major causes of continued inequality shall be established, and from there it shall be possible to come up with foundations through which such weaknesses and loopholes shall be addressed, and from there realize long lasting impressions within an equal education system. What has to be agreed upon, and which proves the importance of this issue, is that any kind of education system should be viewed as something which has the power of determining the quality of life through which a given society shall live. The trick thus shall be in making sure that all the forms and functions of education systems have been appropriately monitored. This is important in ensuring that the best of education has been provided and as well make sure that all the societal issues have been addressed and as well deliver the quality of education onto the learner. The provision of appropriate education is necessary as this will make life much better for all the people within the society. This is the major reason why this issue is very important, and the reason all people within the society should be provided with the necessary tutors and learning materials which fosters quality education. Solutions to the Problem From the major studies which have been done on this issue, there have been a number of provisions and proposals which appear to adequately present solutions to this inequality in education which has been faced in the country. To begin with, the first thing which should be done is to have all schools and institutions to have tutors who are gender sensitive and who have no prejudice or favor towards one gender. Further there should be equal provision of learning materials and resources for all students regardless of the gender. This is necessary as it makes delivery of education equal and in the long run making it possible to disintegrate this kind of inequality in education which has been faced. The governments should put in place which protect girl child and make it mandatory for parents to educate all their children on equal measure. The importance of gender of gender education and equality in education should be promoted and encouraged in society.Another solution is in making sure that the government provides all the necessary financial support and material support so that there shall be any kind of inequality in the education system (Scovronick Hochschild, 2006). A proper education system can also be established which favors everyone so that the best of education is delivered. This is done by having all personnel being put in place so that the service delivery can be done in the best manner possible. It is hence the role of the government and states to fund education in a manner which promotes education provision, and by so doing making it possible to realize the best of goals in the education system. Conclusion Inequality in education is something which has been witnessed not only in this country but elsewhere. In real sense, this brings very many failed statuses in the society and the reason there should be the derivation of procedures which addresses such forms of inequality. Education is one of the major foundations of the society which promotes realization of economic goals and at the same time making sure that different individuals end up living better lives. This should be the dream of every nation towards the development of the economy.

Gadgets Of JAmes Bond Essay -- essays research papers fc

The Weapons and Gadgets of James Bond Introduction - Throughout the years, the weapons and gadgets that have come from the hands of the Q Branch, has never turned James Bond down, they are the coolest and are the best in spy paraphernalia. I.  Ã‚  Ã‚  Ã‚  Ã‚  Bond’s choice of equipment A.  Ã‚  Ã‚  Ã‚  Ã‚  Walther PPK B.  Ã‚  Ã‚  Ã‚  Ã‚  Aston Martin DB5 C.  Ã‚  Ã‚  Ã‚  Ã‚  Watches II.  Ã‚  Ã‚  Ã‚  Ã‚  Comparison to some spy gadgets of the army A.  Ã‚  Ã‚  Ã‚  Ã‚  Bond’s popular equipment B.  Ã‚  Ã‚  Ã‚  Ã‚  Military’s popular equipment III.  Ã‚  Ã‚  Ã‚  Ã‚  As technology continues to grow A.  Ã‚  Ã‚  Ã‚  Ã‚  Weapons will get better 1.  Ã‚  Ã‚  Ã‚  Ã‚  Equipment from newer movies a.  Ã‚  Ã‚  Ã‚  Ã‚  Goldeneye b.  Ã‚  Ã‚  Ã‚  Ã‚  Tomorrow Never Dies B.  Ã‚  Ã‚  Ã‚  Ã‚  Gadgets of the older movies C.  Ã‚  Ã‚  Ã‚  Ã‚  Other items of Q’s Lab IV.  Ã‚  Ã‚  Ã‚  Ã‚  What do we expect of Bond A.  Ã‚  Ã‚  Ã‚  Ã‚  More high tech weapons and gadgets B.  Ã‚  Ã‚  Ã‚  Ã‚  A new head for the Q Branch C.  Ã‚  Ã‚  Ã‚  Ã‚  A lot more excitement Conclusion - Finally, the weapons and gadgets of James Bond will still continue to astonish the entire world, and it will still do so as many more films are produced in the near future. â€Å"And this I am Especially Proud of† - Q   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"I think we’ve met.† These were the words of James Bond as he stepped into his talking BMW 750IL during the movie Tomorrow Never Dies. Throughout the years, the weapons and gadgets that have come from the hands of the Q Branch, has never turned James Bond down, they are the coolest and are the best in spy paraphernalia. If someone would try to compare Bond’s gadgets to gadgets of the military, Bond would win ten to one.   Ã‚  Ã‚  Ã‚  Ã‚  Of course, as technology changed and time passed, the Q Branch developed better equipment, but many of the classic gadgets are still obsolete in a technology driven world we live in today. For example, Bond’s old Aston Martin DB5 can out run a Ferrari 355 F1 Spider that was demonstrated in the movie Goldeneye. (Ultimate James Bond Page http:jmsbond.tripod.com) As the James Bond story continues, the better and better the gadg... ...oon be seeing a new Q. The current Q died in a tragic accident in London just a month ago right after the release of â€Å"The World is not enough.† Another thing you will never miss in Bond films is the excitement, and that will always stay true. Finally, the weapons and gadgets of James Bond will still continue to astonish the entire world, and it will still do so as many more films are produced in the near future. Works Cited Blair, Cluade and Tarassuk Leonid. â€Å"The Complete Encyclopedia of Arms and Weapon†   Ã‚  Ã‚  Ã‚  Ã‚  Crown Publisher 1929: 379 The Complete James Bond Interactive Dossier â€Å"Gadgets Section† (CD-Rom) 1996 The Complete James Bond Interactive Dossier â€Å"Vehicles Section† (CD-Rom) 1996 The Ultimate James Bond Site. â€Å"Quotes and Gadgets† Online.Internet. 14 March 2000 available Http://www.007.com BMW USA â€Å"Build Your BMW, Z3† Online.Internet. 1 March 2000   Ã‚  Ã‚  Ã‚  Ã‚  Available Http://www.bmwusa.com â€Å"Tomorrow Never Dies.† Movie. MGM Studios and United Artists 1997 â€Å"Goldeneye.† Movie. MGM Studios and United Artists 1994 007-The Ultimate James Bond Page. â€Å"Quotes and Q Branch† Online.Internet. 1 March 2000 Available Http://jmsbond.tripod.com

Essay --

Holocaust Facts The Holocaust has many reasons to it. Some peoples’ questions are never answered about the Holocaust and some answers are. The Holocaust killed over 6 million Jews (Byers.p.10.) Over 1.5 million children (Byers, p.10.)They were all sent to concentration camps to do hard labor work. Jewish people weren’t the only ones sent to concentration camps. People such as people with disabilities, Homosexuals, Gypsies, Jehovah’s Witnesses, Communists, and Socialists (Byers.p.12). Everyone that was sent to concentration camps was sent via Train cars (www.historychannel.com). They had no food, water, or rest rooms up to 18 days. Many people died from the lack of food and water (Byers, p.15.). They children under 12 and elderly were sent to death camps because they were too weak or young too do the hard labor work so they were exterminated quickly (Byers, p.17.). Everybody at the camps were ordered to wear a certain colored star so they were easily spotted. The Holocaust went o n from 1939 to 1945. Throughout all those years it was BAD. The Holocaust started in 1939. In that time period the Germans and the Allied Forces were in war. When they were in war the Germans took all Jews (except the ones in hiding) to multiple concentration camps and death camps. When they were sent to concentration camps they were ordered to take off all their jewelry, gold teeth and clothes. They were provided with stripped pajamas with numbers on them so they can be recognized by their number and not by their names. They were also tattooed on their left forearm with the same number that was on their stripped pajamas. Everybody’s head had to get shaved BALD. After everybody got to get concentration camps they were forced to go into the hard labor imme... ... to be in order from which number they got. If one or two people were late they would have to wake up one hour EARLIER. They had to wake around 4-5 in the morning. So if they were late they would have to wake up way earlier than usual. If they would wake up early they would get no sleep, because they were done with the labor work at night. They would never get as much sleep as they should because the Germans didn’t care all they wanted was their work to get done. A few people survived the concentration camps. It was never promised they will see their family again. Most families were split up when they were taken away to the concentration camps. Some camps were split up by gender. They didn’t care if you were married or if you had kids. If you had kids under 12 years old you weren’t going to see them again because kids were automatically sent to death chambers.

Malevicth red square :: Essays Papers

Malevicth red square The painting Red Square by Russian painter Kasimir Malevich is a particularly interesting piece. It is simple red square on a white background representing a peasant woman. It is an example of the Malevich's unique style of suprematism, which focuses on motion and feeling. The painting was done near the beginning of the twentieth century when science was developing at a rapid rate. Einstein's Theory of Relativity was gaining ground at the time. Malevich's painting seemed to borrow from this theory that attempted to explain relative motion. His suprematism style attempted to capture a neo-realism in painting portraying pure feeling and perception. This new style was communicated by the discarding of natural references. Malevich grew tired of painting in the traditional style with everything looking and feeling the way they are in life. His new style tried to free viewer from their traditional a priori views concerning shape and colors imposed on them by their senses. Suprematist style focuses was on depictions of movement and dynamism. Flight and anti-gravity fascinated Malevich. Much of his paintings were a top down view of the subjects arranged on a white background. The white background represents infinite space, while the subjects were reduced to g eometric blocks. The message of the paintings comes out in the relative position of the blocks to the background. The infinite background of the paintings is to divorce the paintings from the finite earth. Malevich himself said that his paintings "do not belong to the earth exclusively." The paintings sought to transcend to a different level. Malevich's suprematist style sought to take people to the fourth dimension, which was pure sensation. This fourth dimension effect was reached by stripping away the distractions. Malevich's art was made to be felt and he broke down complex characters into the simplest of geometric shapes. The colors that he chose for his subjects were not the ones that were true to life. He did this by choice to get past the human biased way of seeing an object. He was trying to transmit pure sensation. The actual subject is irrelevant; the feelings of it are the main focus. With Malevich's Red Square a peasant woman is depicted. Here Malevich is not trying to depict a pretty picture of a woman. Instead, he reduces the woman to a simple square and transmits her essence. The color red perhaps could represent anger and the slightly unsymmetrical lines of the square could represent unbalance.

Fast food †Obesity Essay

Obesity is an epidemic that is sweeping over the United States today. It’s affecting both adults and children. With the increase in fast food availability and a decrease in the time most Americans have to prepare nutritious meals at home, it’s obvious why more people are eating at fast food restaurants. Obesity is a growing problem in the United States and more and more children are being affected. But do uneducated families have the right to put the blame on fast food restaurants for the health issues they could easily prevent? I believe that we are taking it too far by blaming fast food restaurants for obesity and that it is an individual’s responsibility to take the blame. While R. A. Ames â€Å"The Food Isn’t to Blame† and Richard Daynard â€Å"You Want Fries with That? † use different themes of blaming fast companies and individual decisions to underscore the effects of fast of food on America, the Rahul K. Parikh in â€Å"Indiana Jones and the Kingdom of Fats Kid† picks up the same theme, he blames advertisements for America’s Obesity. In the article, â€Å"Fast Food Isn’t to Blame? † R. A. Ames states that weight difficulties are the responsibility of the individuals and we should not blame the fast food industry or other biological and environmental causes. Human beings are individuals with the freedom to make their own choices. Nobody forces us to eat anything we do not want to. Choosing to eat fast food is all our own decision, and we put ourselves at risk for obesity. Obesity due to excessive consumption of fast food can only be blamed on our own actions. Fast food chains appear everywhere in today’s world. Home delivery of various foods is more accessible than ever before. These are common excuses when overweight people blame fast food industries for their bodies. Before reading these essays, I already had an opinion about fast food in my mind. I believed that if someone was overweight or obese, that it was no one’s fault but their own. In his essay, however â€Å"You Want Fries with That? † Richard Daynard explained why he believes that today’s fast food industry is largely responsible for the dramatic rise in obesity cases in both children and adults of America. Daynard discussed how the fast food industries played a large role in deceiving the public into buying their food. Daynard said that society needs to find a happy medium when dealing with the fast food industry, whether it be through lawsuits or some other action! Daynard also backed up his claim by using supporting statistics surrounding fast food and obesity in America over the years. Ames’s essay on the other hand used no statistics. He based his entire essay on personal opinion. His frequent use of the word â€Å"I† also made the essay less effective. Overall, Richard Daynard had a much more objective argument about fast food than R. A. Ames. Daynard used specific statistics, and facts about the fast food industry, and he kept himself out of the article for the most part. Daynard was very effective in making me believe his argument. Another essay I have compared R. A. Ames is with Rahul K. Parikh’s â€Å"Indiana Jones and the Kingdom of Fats Kid† . Both of these essays had strong opinions concerning who is to blame regarding obesity in America. The â€Å"Fast Food Isn’t to Blame† was more persuasive I thought because it placed the blame for the obesity problem on the individual person and what he/she put into their bodies not on the fast food industries. According to R. A. Ames, â€Å"Americans tend to drive to Burger King and order a Double Whopper with Cheese with a King size fries instead of driving to a supermarket and pick up some turkey and whole wheat bread† (326). They are obese because they make a choice to eat fast food themselves, not because fast food chains force them to stop by their restaurants to eat their food. Ames went on to say that instead of people taking responsibility for being obese they are blaming the fast food industry. Ames compared obesity to smoking. He made this comparison because both can be deadly and that in the end â€Å"you still have to put the cigarette in your mouth the same way you put a candy bar. After this Ames said that in the â€Å"land of the free† we are able to make our own decisions but with this freedom we as people have to be responsible for our decisions. Rahul Parikh said in his essay that â€Å"Parents need to take charge of what foods they’re buying and how they’re preparing those foods† (1). This statement is suggesting that instead of blaming fast food companies parents should control their children’s food buying habits. They should limit their television hours where they see all those advertisements that attract them to eat fast foods. Rahul said that companies use superstars, action heroes, cartoons to promote their products in the market that attracts people and mainly children’s. Rahul compared child advertisement to obesity and suggested that today children will see 40,000 advertisements in a year. In this huge number of advertisements, two third of those are for junk and fast food. Ames and Rahul were both arguing that it is our individual choices to eat fast food, so we should not blame companies who provide them. In our society, we are always looking for someone or something to blame for our problems. We seem to want to avoid taking responsibility for our actions and their consequences. Overall obesity has nothing to do with the fast food industry and genetics, but rather the choices. People should be encouraged to take personal responsibility for their actions and realize what they put into their mouths, and that how much exercise they do contributes to their health and well-being. When overweight people admit that they cause their own obesity, they can swiftly move away from being obese and recognize a healthy lifestyle. While in R. A. Ames â€Å"The Food Isn’t to Blame† and Richard Daynard â€Å"You Want Fries with That? † use different themes of blaming fast companies and individual decisions to underscore the effects of fast of food on America, One other hand Rahul K. Parikh â€Å" Indiana Jones and the Kingdom of Fats Kid† has same theme has R. A. Ames essay, he blamed advertisements for America’s Obesity. I have discussed the Ame’s essay with my friends and family. Most of them are agreed with the essay but there were also some people who were disagreed. I eat very precisely, before eating anything I check calories and fat of the product I am going to eat.