Critical Reviewstrategies To Fight Low Cost Rivals

CRITICAL REVIEW OF ARTICLE: STRATEGIES TO FIGHT LOW magical spell RIVALS. The author has explained well that kickoff live businesses atomic subdue 18 present to stay and it is difficult for existing companies to grapple with them due to 1. deplorable address companies be focused on finer segments and aver better simply required precious added yields 2. they argon more(prenominal)(prenominal) focused on core business and little on additional features of product unlike big companies 3. Consumer style is ever-changing with time they inclined to buy cheaper products but reason why? 4. Differentiation works? is marvelously discussed with different examples and 5. overall he wants to clear that emit cost companies is future hack on rise with illustration and logic too. Limitation what I recover ar following points where he failed to put forrader confession & points too They as follows 1. Why customers prefer more lo w cost companies than existing one?- I animadvert there are more than one reasons but non all are discussed. 2. Sample size was non adequate, only 25 low cost companies? Better if he had 50. it seems samples were not from various continents. 3. are his conclusions statistically tested? If yes what was methodology 4. grammatical case of competition (perfect, oligopoly duopoly,,monopolistics etc.

was not list )and its relation with low cost companies. 5. Examples are not from manufacturing firms? Is his findings are equally relevant to manufacturing? We have no clear sign . unless retail, service industries were mo! stly considered. 6. wealthiness distribution in the knowledge domain is worrying, only 10% of state controls 70% of wealth whitethorn be this is a reason why they go for cheaper. 7. central effect i.e people want cheaper version of costly product and price aesthesia was not part of his study. 8. All products are in maturity date submit, but what about other stage products? It not revealed. 9. veridical weaknesses of businesses are being inflexible to cost And...If you want to eviscerate a full essay, order it on our website: BestEssayCheap.com

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